99 Morningside Launches Sales

 Brown Harris Stevens Development Marketing has commenced sales at Azimuth Development Group’s 99 Morningside, a new, 12-story, 23-residence, park-facing condominium with a 15-year 421a tax abatement. Designed by Aufgang Architects, the building’s façade features a series of cascading private terraces offering uninterrupted park and city views, and is one of the last development opportunities on Morningside Park.

“99 Morningside is a striking building that delivers what buyers are looking for today,” said Stephen Kliegerman, president of Brown Harris Stevens Development Marketing. “Hands down, buyers are looking for outdoor space and value, and 99 Morningside has the park as its backyard while also offering private outdoor space overlooking the park in many of its homes. The boutique building size, construction progress nearing completion, and one of the last remaining 421a tax abatements are icing on the cake.”

Credit Phillip Reed of Reed Photogenic

Credit Phillip Reed of Reed Photogenic

Robin Schneiderman, managing director, BHSDM, added, “We’ve seen that about 50 percent of all signed contracts since March on the Upper West Side and West Harlem have had some form of outdoor space. As a result, we believe 99 Morningside is uniquely positioned in today’s climate to deliver what buyers are searching for right now.”

Located on a classic, tree-lined neighborhood block, 99 Morningside is conveniently situated in South Harlem, just moments from express subway connections and the bustling Frederick Douglass Boulevard retail corridor.

99 Morningside offers one- to four-bedroom residences. Occupancy is anticipated for Q1 2021. Prices range from $770,000 - $2.75 million.

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First Look At Bjarke Ingels The Smile

Bjarke Ingels-designed The Smile has officially launched its teaser website. Designed inside and out by Bjarke Ingels Group (BIG), this one-of-a-kind new rental development builds on the Copenhagen-founded firm’s mission of breaking the confines of traditional architecture. The gently curved shape of the building was hand-drawn by Bjarke Ingels in a moment of inspiration during an initial meeting with the development team. Now nearly complete, The Smile hugs 126th Street and resembles the welcoming grin of a smile. The curve provides the apartments and the street below with an abundance of direct sunlight. An interlocking checkerboard pattern dots the façade, making each home a bright pop of activity and life.

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"The Smile brings a soft, curvilinear expression to Harlem’s 126th street as it nestles between the two neighboring buildings. The street wall leans inwards as it rises upwards in a relaxed gesture. The homes rise above and beyond the Gotham Retail Plaza, cantilevering over to 125th street as it captures the views and sunlight from the south. The Smile is designed for the desires of Harlem’s residents of today – joining the diverse Harlem neighborhood, integrating wellness amenities and offering generous roof gardens."

Located in Upper Manhattan in the heart of Harlem at East 126th Street and Lexington Avenue, The Smile overlooks Harlem’s historic “Main Street” and cultural capital, 125th Street moments from the subway and Metro-North stations.

Photos credit: Vizerio Architectural Visualization

The Smile provides residents with a robust amenity package including complete spa, fitness and work-from-home experience, that will adhere to all CDC guidelines and enhanced occupancy, maintenance and cleaning measures. The list includes The Smile Rooftop Club, with swimming pool, three whirlpools, grilling and dining areas and open-air movie theater all in a beautiful landscaped setting with panoramic views of the Harlem River and Manhattan skyline. The Smile Fitness Club, a state-of-the-art fitness center that includes yoga and personal training rooms. The Smile Spa, a facility on par with the city’s leading spas and featuring a Hamam, sauna and steam rooms, color-changing LED Himalayan salt room, cold room and private treatment rooms. 

Developed by Blumenfeld Development Group (BDG), The Smile will continue the firm’s dedication to investing in the surrounding community. The company has been active builders in the neighborhood since 1994 – in fact, The Smile creatively cantilevers over Gotham Plaza, a mixed-use building on 125th Street completed by BDG in 2002. BDG is also a strong patron of the arts and philanthropic causes, and will be housing neighborhood non-profit and performing arts group MAMA Foundation for the Arts on site.

The Smile will launch leasing this summer and pricing for the market-rate apartments will start at $2,256/month. Brown Harris Stevens Development Marketing is the exclusive leasing and marketing agent for The Smile.

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South Harlem Condo 300 West Opens with Massive Wait List

While most buildings continue to push off launches/openings until the fall selling season, one building is bucking the trend and coming to market today -- in the heat of summer -- thanks to a waiting list of more than 700 registrants. 

With favorable interest rates and move-ins happening in less than six months, developer Bespoke Living, a division of Happy Living Development, believes that their newest luxury condominium in South Harlem, 300 West, will attract buyers with its attainable price points, expansive layouts, larger-than-life amenities package and prime uptown location in a neighborhood that continues to have a high return on investment with appreciating home values and a great sense of cultural identity.

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Currently under construction and rising on the corner of 122nd Street and Frederick Douglass Boulevard, 300 West is the brand-new, ground-up, 15-story, attainably-priced luxury condominium that brings Manhattan's downtown chic to the nabe for the first time with a best-in-class design team and the area's largest amenities program that caters to residents of all ages. 

Initial pricing for 300 West's 170 homes, ranging from studios to four-beds, begins from $499,000. Douglas Elliman Development Marketing is the exclusive sales and marketing agent for the building.

300 West's captivating architecture has been conceived by Issac & Stern Architects and the interiors by Paris Forino. The project is Forino's first in Harlem. The development is nearby Columbia and other prestigious educational institutions, is within walking distance to amazing eateries and entertainment options, and has easy access to alternative transportation options like the West Side Highway and Hudson River bike path. 

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