111 Varick Launches Leasing

A towering 30-story sculpture rising over one of New York City’s most rapidly evolving neighborhoods, 111 Varick offers 100 highly detailed rental apartments with unobstructed skyline and Hudson River views. These studio, one- and two-bedroom luxury homes are enveloped in an undulating precast concrete façade inspired by the industrial heritage of its surroundings, and bringing vibrancy to one of Downtown’s most visible corners.

Courtesy of 111 Varick

Courtesy of 111 Varick

Designed by S9 Architecture, the cutting-edge New York-based firm known for blending the industrial and the modern at projects such as Industry City, Empire Stores, DUMBO’s 205 Water Street and Dock72 in the Brooklyn Navy Yard,111 Varick stylishly reinterprets the industrial aesthetic and classic loft architecture of Hudson Square. The gridded pattern of the façade, coupled with industrially-inspired materials such as glass and precast concrete, echo the architectural character of the former manufacturing and printing district.


111 Varick’s interiors, from the lobby to the residences and amenities, are designed by Chris Shao Studio. Chris Shao, a rising interior designer who was featured in Architectural Digest while still in design school, is currently tackling high-end hospitality and residential projects around the world while still just in his 20s.

111 Varick provides residents with a robust amenities and services package including an expansive landscaped rooftop terrace with barbecue, open-air movie theater, and unobstructed views across the Hudson River and dramatic vistas of Downtown and Midtown Manhattan. The building also boasts a fitness center, meditation room, conference room, club lounge with pool table, media center, and children’s playroom. A 24-hour doorman will attend the lobby and every apartment is equipped with a Nest thermostat, Bosch washer and dryer and motorized solar and blackout shades.

Currently under construction, the building's pricing begins at $4,000/month for the studio apartments. Compass Development Marketing Group is the exclusive leasing and marketing agent for 111 Varick.

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