Douglas Elliman Expands Luxury Footprint in Florida with Trio of High-Profile Hires

Douglas Elliman continues to solidify its position as a leader in Florida's luxury real estate market by welcoming three prominent industry veterans: Tracey Strube, Barbara Estela, and Tommy Puccio. Each of these key appointments brings unique strengths, reflecting the brokerage's ongoing commitment to expanding its elite presence throughout the region.

Tracy Strube

Tracey Strube steps in as an influential force in Elliman’s St. Petersburg office, drawing from over two decades of experience focused on high-end residential real estate. Known for her ability to attract and mentor top-tier talent, Strube is eager to leverage her extensive industry knowledge and strategic insight to support associates in delivering exceptional results. “The St. Petersburg office presents an exciting opportunity to strengthen our presence in this dynamic market,” Strube shared, emphasizing her commitment to community-focused luxury living.

Barbie Estela

Barbara Estela, better known as Barbie, also joins Elliman's roster, bringing her expertise in luxury condominium sales from her tenure at ONE Sotheby’s. Consistently ranked among Miami’s top-producing agents, Estela is renowned for her meticulous, white-glove service and impressive negotiation skills, earning her high-profile clients and media acclaim. With an eye for detail and a proven ability to close record-setting deals, she will lead sales efforts at Cora, the newly launched luxury development in Miami.

Tommy Puccio

Rounding out this impressive trio is Tommy Puccio, affectionately known as Tommy Pooch, whose storied history in Miami's nightlife scene makes him a unique asset in real estate. Puccio, a South Beach icon who co-founded Nikki Beach, has transitioned seamlessly into luxury property sales, utilizing his extensive social network and unparalleled market insight to serve Miami’s most discerning buyers. With his finger on the pulse of the city’s culture, Tommy is positioned to deliver personalized, top-tier experiences to his clientele.

With these strategic hires, Douglas Elliman reaffirms its mission to provide exceptional service and innovative approaches to luxury real estate, further enhancing its reputation as the premier brokerage in Florida’s highly competitive market.


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