If you just started a business or are handling a line of products, printing a label for your products is one of the major priorities. Getting the right print job can set you up for either success or failure.

Label printing supersedes the creativity aspect as it involves boundary lines on what to do and what to avoid while printing your labels.

It’s important to do research on your industry labeling guidelines. Different types of products have different set requirements which provide a legal framework on the dos and don’ts of printing the particular labels. For example, if you’re printing a label for a shirt in North America, you will be required to have the legal name of your company, where the garment was manufactured, and the fabric content of the shirt.  

It’s therefore important to know this background information so as to produce a law-abiding label.

After doing right by law, it’s important to know the purpose of the label. Different labels serve different purposes. A package label is different from a product label. It’s paramount to know the use of the label before printing it out.

Another thing that is noteworthy is that a label majorly comprises three components: the label material, the adhesive used which is the component that binds the label to the product, and the liner where the adhesive is applied. It’s important to note this as when you’re choosing the label material to be printed, you also have to choose the right adhesive that will compliment your label and help fasten it to the product.

A label is as good as its design. For custom label printing, the right design for your label saves on cost and maximizes profit. Printing labels can be tedious work if you don’t have the right design to glean from. What’s even better, with the right tool, you can customize your label to suit your target market before printing it out.  

Use a four-color printing process

Well, there is no need of having everything in check if you don’t have the right printer to do the work for you.

It’s vital to use a four-color printing process. Why you may ask? A four-color printing process on offset printing gives your labels a crisp fresh look. It gives your labels a professional and polished look that brightens up your label and makes it look attractive.

A four-color printing process commonly referred to as CMYK printing combines Magenta, Cyan, Yellow and Black inks. These inks, when applied on consecutive layers, create full-color images.

To get most of your color label printing, go for a four-color label printing process to get a label that will attract consumers to your product.

Additional information, if you have extra new and unused ink toners. You can try to contact Sell Toner for extra income.

Label printing format

The type of format to use on your labels is dependent on the label printing services you outsource. Different printers and designers prefer different formats in comparison to others.

 However, acceptable formats include PDF, Word, JPEG high-resolution images, EPS, and TIFF.

Popular label materials and sizes

The type of material and size is dependent on its use. Its size also varies from a different product label.

Some of the popular label materials include:

• Industrial vinyl – The industrial vinyl material is best suited for outdoor labels. It’s tested and proven to be UV, chemical, and weather-resistant. It’s also stretchy which gives it suitability over sharply curved surfaces.

• White, Metalized, or Clear polyester – White and clear polyester are available in matte and glossy finishes and can be used for both indoor and outdoor labels. Metalized polyester looks like stainless steel because of its mirror-like finish.

• Clear or White Polypropylene – compared to polyester labels, polypropylene is cost-effective and used as a substitute for vinyl. It’s available in clear and white matte or glossy finishes. It is also flexible and gives the label great clarity.

• Static Cling Vinyl – This label material does not require an adhesive as it uses static electricity to fasten to objects. It’s used for even or smooth surfaces, on metals and glass. It’s also commonly used for windshield labels and can be printed by either thermal or laser transfer printers.

• Foil and Fluorescent paper – Foil paper material comes in either dull or bright colors. It’s also available in gold and silver. It’s commonly used by artisans or florists to give that classy look. The fluorescent paper label is usually in colors such as green, orange, or red. It’s mostly used for safety labels. They both come with permanent adhesives.

• Litho, Semi-Gloss, and High Gloss Paper – Litho paper is white in color and usually matte uncoated. It’s best used if you want a material that won’t smear off when you type or write on it. It comes with either a removable or permanent adhesive. High gloss and semi-gloss paper also come with either a removable or permanent adhesive. Semi-gloss paper is used on meat products while high gloss is used for prime label applications.

The go-to sheet size or a standard desktop label printer is 8.5” x 11”.

Final proofing and printing

To ensure you don’t produce a label that has spelling mistakes or one that has misspelled your company name, miswritten your slogan, or placed your logo wrongly; it’s important to go through your print labels before they are printed. This will speak of your brand as one that is highly efficient.

How has this article helped you in producing a seller label? Share your thoughts in the comment section below.