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5 Ways To Successfully Sell Your Custom Home

Custom homes are built as a result of a certain preference and mindset. They are often built to custom specifications, including features that are of personal or design importance to the owner. Most custom homes are luxury ventures, with many being dedicated to recreating a certain design era or concept. 

When the homeowner of a custom home decides he/she wants to sell or move on, they might become susceptible to trepidation because it is hard to sell a custom luxury property. Here are some ways you can enhance the appeal of your property and successfully sell your custom home. 

1. Know The Basic Threshold 

Knowing the exact market price of your custom home, especially regarding the neighborhood it is in, is the first step. Gaining market knowledge can ensure you do not over or under-bid your home in front of a potential buyer. It is certainly not necessary to enlist the help of a real estate agent to sell your property especially if you are selling to cash home buyers who might come from other channels to invest. 

Hiring a realtor or real estate agent does boast of considerable advantages however because a realtor overtakes all the responsibilities of finding potential buyers and showing them the property along with hosting open houses. Find out what your custom home is worth from a realtor’s office and then ideally aim for a higher number. 

2. The Needs Of Buyers

Buyers are not likely to be fully impressed by the fact that your house has two pools, two gyms, or a giant kitchen. Like you, every potential home buyer has their own preferences and they might find previous extreme customization to be a headache. If you have one or two serious potential buyers, sit down with them to discuss their concerns. Some buyers may want the changes or renovations in the house to be completed before they make an offer, while others might consider putting down a deposit to reserve the sale. 

3. Is It A Good Time To Sell?

The real estate market does have its ups and downs and it is in no small way influenced by the reigning economic conditions. Some parts of a year might just not be the right time to sell because there are lower chances of getting the price you deserve. Consult a real estate market researcher to understand the trends in your area so you can adjust the price or decide to wait and postpone putting your house on the market. 

When the home was being built, custom home builders will have used any manner of expensive materials on the house such as marble or rarer wood types. When you sell your house, you ideally want a reimbursement on the cost of the materials that make up the house. Selling at a price that doesn’t adequately cover the cost of pricey materials after adjusting for inflation is a massive loss. 

4. Cover All The Bases

A custom home is usually a high-quality, designer home but you still want to tone down the ‘personal’ aspect of it in order for it to sell well to the right client. Have the house professionally cleaned if possible and remove all your personal effects and load them into storage. You should have the cabinets, cupboards and other built-in storage options empty as well so potential buyers can see how much space is available for their belongings. 

Declutter the house down to the last item again to show the expanse of space so the buyer can envision their own life there according to the décor styles they like. Getting your house professionally staged is another way to increase interest in it because professional stagers will use a neutral color scheme and generic but stylish furniture so that the space and its possibilities can be emphasized as opposed to a certain design concept. 

5. A Pleasing Exterior 

Most homeowners forget to pay attention to the exterior when they put their custom homes on the market. A clean roof and outdoor area, a well-landscaped lawn, and an abundance of designer features like lawn gnomes, lawn furniture, and a fountain can help potential buyers see why the property is a viable investment. Generally, buyers do not want to spend months upon months undergoing costly repairs and renovations on an old custom home unless they are speculators (investors who buy damaged properties for future economic gain) or are invested in the design era the house belongs to. 

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