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Sipsmith Gin Takes Partnership With The Championships, Wimbledon Across The Pond For Viewing Experience In NYC


The Quintessential London Gin will Bring a Taste of True Wimbledon Tradition to Brooklyn Bridge Park, July 8 - 10

WHAT. As the official gin partner of The Championships, Wimbledon and in celebration of a shared commitment to excellence and tradition that transcends tennis, Sipsmith is pleased to announce its participation at The Hill in New York - a recreation of Wimbledon’s quintessentially British viewing experience in Brooklyn Bridge Park, bringing the best of British lifestyle, quality and legacy to U.S. consumers for the very first time this summer. 

Photo via @sipsmith

Inspired by the iconic Henman Hill, Sipsmith invites consumers to treat themselves to a taste of Wimbledon charm and elegance while watching the finals - serving a selection of quintessentially British Sipsmith gin cocktails alongside live entertainment and surprise performances across the final three days of The Championships.  Sipsmith will also be offering a range of smashing serves, showcasing its classic expression, London Dry Gin, while reintroducing a taste of the renowned tournament with its limited edition gin, Strawberry Smash.

WHO. Sipsmith Gin

WHEN. Wimbledon Hill in NYC (July 8-10, 2022)

WHERE. Brooklyn Bridge Park (334 Furman St, Brooklyn, NY 11201)

WHY. The quintessential expression of a traditional London Dry style gin,Sipsmith was founded on an uncompromising pursuit of quality and craftsmanship.  A certified B. Corporation as of 2021, Sipsmith continues to further a commitment to excellence by developing more sustainable work streams - championing a better way of crafting gin by pioneering positive changes within the gin and spirits industry.

Just as Wimbledon has become a global representation of British sophistication and time-honored traditions, Sipsmith was inspired by a traditional recipe and continues to distill its gin with the same respect for the classics and characterful charm, making it the quintessential London Gin for the true Wimbledon lifestyle.

London Dry Gin & Tonic

Ingredients:

1 part Sipsmith® London Dry Gin

High-quality tonic water

Twist or wedge of fresh lime, to garnish

Method: Fill a highball glass with ice. Pour in Sipsmith London Dry gin, Top off with premium tonic and garnish with a wedge of fresh lime.

Photo via @sipsmith

Strawberry Smash Collins

Ingredients:

2 parts Sipsmith Strawberry Smash

The juice of half a lemon

½ part simple syrup

Soda water

Fresh strawberries, to garnish

Lemon twist, to garnish

Method: Combine the gin, lemon and sugar syrup in an ice-filled highball glass. Top with chilled soda water, garnish with fresh strawberries and a lemon twist for a winning serve.